At the Movies

Spectrum TheatreI went to the Spectrum Theatre recently, and it turns out they no longer accept these pre-paid passes.

The theatre changed hands in 2015. The new owners bought the Spectrum’s funky hippy-dippy indie vibe, the art exhibits, the homey slideshow ads, the cake and cookies and popcorn with real butter, but there’s one thing they didn’t buy: a long-term commitment to honor these cards.

At the box office, I explained that it’s not cool to turn down the passes. The box office clerk explained back to me, “I can’t help you. Call customer service if you have a complaint.”

And he handed me this fortune cookie-sized piece of paper.

Landmark Theatres

Landmark wants to hear from you. Or not.

The woman I talked to at Landmark was impatient with my call. I suggested that when they bought the theatre, they also bought the Spectrum’s loyal long-time customers — and their passes. “Too bad,” she said. I was obviously not the first person to bother her on this topic.

No biggy. I can afford to buy movie tickets and I’ll still go to the Spectrum.

But one more thing: the passes you and I bought may not be any good, but it turns out that the former owners — Keith Pickard, Sugi Pickard, Scott Meyer and Annette Nanes — got a nice bonus as part of the purchase deal. Keith Pickard told the Times Union:

“We have passes forever. That was negotiated. That was part of the negotiating deal — that we have movie passes for as long as Landmark is leasing the property. Don’t forget,” he added, “we’re film lovers.”

Well. that’s terrific. Too bad your long-time customers — the film lovers who patronized you business for decades — don’t get to use the passes they purchased “forever”.

Keith Pickard also said:

“We’re very happy to be a part of this, and we think Landmark will serve the community well. … The legacy is very important to all of us, and I can’t stress this enough. We feel we have a good partner for this. It’s stewardship.”

You’ve got your legacy, Mr. Pickard. And your lifetime pass.

3 responses to “At the Movies

  1. Yeah, spare me the tie-dye peace, love and movies bullshit: business is business. I too got burned and lost the balance of my Spectrum pass. When I called Landmark, they said we’d had 16 months to use our passes and that it was part of “an agreement” with the sellers. Maybe it was in the same paragraph that granted them lifetime movies? Perhaps.

  2. Wish that Landmark would go BACK TO CALIFORNIA!
    They said the same thing to me.

    • Yes — and they weren’t very nice about it, either.

      I think some small gesture would have made me forget about it immediately, like maybe if they gave me a free popcorn in exchange for my invalid pass. That and a little less attitude from the jerky guy at the box office would have made a big difference. Customer service is a dying art.

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