One might suggest that having Ron Burgundy co-anchor your newscast ruins your credibility, but really, how much credibility can you possibly have in Bismark, North Dakota?

Will Ferrell showed up on the air Saturday at small-market KXMB and showed that with maybe a tiny adjustment in attitude, he’d fit right in.

Local TV news can certainly be accused of taking itself too seriously, so cheers to the people who run this station for being realistic about their place in the world.

Not to diminish the role of the news anchor, but there is a degree of theatricality involved. A certain studied demeanor, proper inflection, playing to the camera — how much different is that than acting? And when you switch from channel to channel, you see the same role being played by different people.

Leave a Reply

Your email address will not be published.